2025 june

Welcome to our Partner Newsletter,

Your go-to source for the latest updates, insights, and opportunities from Vipps Mobilepay!

We’re excited to announce that merchants on Shopify can now offer their customers an very very easy and safe way to sign up and log in with Vipps MobilePay Login.

Why should you enable Vipps MobilePay Login on your Shopify store?

• Boost your sign-ups by up to 50% with a super easy registration process
• Welcome 11 million potential Nordic customers with verified, high-quality data
• Know your customers better!
• Enjoy fewer support requests and higher conversion rates - no more password drama
• Works perfectly for webshops, loyalty programs, and any site needing a login

Imagine a loyalty program, customer service center, or online store where users log in with just a few taps – no usernames, no passwords, no drop-offs. With Vipps MobilePay Login, that’s exactly what you get: a simple, secure, and data-rich login solution, tailor made for retail.

Benefits for you: 🔐 Verified data – name, email, date of birth, and now also gender 🧠 Customer insights – no forms or manual sign-ups ✅ High completion rates – familiar, frictionless flows 💰 Revenue share – earn money by offering easy login 🛒 Ideal for: loyalty programs, checkout, POS, demos, and event sign-ups

You’re not just getting a login – you’re getting high-quality data straight from one of the Nordics' most trusted digital identity providers. That means better personalization, reduced drop-off, and stronger customer loyalty.

In the partner webinar 11th June, we talked about the importance of branding and UX for conversion, auto-updates of cards, partner portal and product order templates. We also gave an update on the ePayments API and all its flows and use-cases, an update on our Recurring product with examples campaigns, the latest functionality on our Checkout solution and some the new datapoint with Login. 

Grab a cup of coffee and hit play ▶️

Vitusapotek has made it faster and easier for customers to access their "Min Side" by integrating Vipps Logg inn. Since launching in January 2025, login issues have dropped dramatically – with 44% fewer error messages and a 56% less forgotten passwords. The result? Happier customers, smoother logins, and fewer drop-offs!

We'll keep introducing exciting features and enhancements, so keep an eye out for updates in the upcoming months. To stay up-to-date on all technical developments and make the most of our platform, be sure to subscribe to our technical newsletter for in-depth insights and documentation.

We wish you an awesome summer ☀️